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Free Search Console tool

Google Search Console Regex Filter Builder

Build and test RE2-compatible regular expressions for Google Search Console query and page filters without writing regex from scratch.

Interactive workspace

Use the gsc regex builder

Runs in your browser
Generated Search Console regex(?i)(brand name|brandname|brand\.com)
  • Matches brand name pricing
  • Does not match best seo software
  • Matches visit brand.com
Why use it

Turn lists of words, branded queries, folders, or URL patterns into a reusable Search Console regex and test it against sample values.

  • Create contains, exact-match, starts-with, and ends-with patterns
  • Escape special characters automatically
  • Test matching and non-matching examples before opening GSC
How it works

A practical three-step workflow

  1. 1

    Choose how the values should match and enter one value per line.

  2. 2

    Copy the generated expression and verify it against sample queries or URLs.

  3. 3

    In Search Console Performance, add a Query or Page filter and choose Custom (regex).

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Frequently asked questions

Use the result with confidence

Which regex engine does Search Console use?

Search Console uses RE2 syntax. Some features found in other regex engines, including lookarounds, are not supported.

Are Search Console regex filters case-sensitive?

Regex matching is case-sensitive by default. The generated pattern can include a case-insensitive flag when needed.

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